Thursday, 20 November 2008

Pushing the right buttons – Website Launched

As the planning for the ride continues, the last ten days have seen a real breakthrough. The website http://www.betterlifecycle.com/ is now launched! If you’re reading this blog on the website that much may be self-evident – just allow a moment to eulogise! Ken my good friend and former business partner, took two days off work solely to help me get the site up and running. What a legend! In truth he was doing more of the hard work than me – I make things look pretty – he’s the nuts and bolts man that makes the site work. So if it looks crap blame me – if it doesn’t work … no, that wouldn’t be fair ;) The highlight of the two days was trying to make a video for the page. We both decided it would be a bit dry to talk straight to camera, so instead the plan was hatched to film me on my bike – the question was how to do it? Ken had moment of genius pulling a flat head mop and masking tape from the cupboard with a mischievous chuckle. 3 yards of tape later we had a mobile camera unit and over to the park we went for filming. I can’t imagine too many of you have tried riding a bike a using a mop to film yourself, while giving a pitch and remaining coherent. I struggled. It didn’t help that every punter I passed looked totally bemused. It took me quite a few circuits to get it right, interspersed with near crashes with tourists, and several takes ending bugger bugger bugger! The final cut ended with me wiping my nose with my hand and finishing in a bye bye that would be better suited to a Disney character. Stay classy San Diego! The site will continue to evolve, with Kenny’s ever-present assistance. Next step is to get the sponsorship pages up and running! Tomorrow sees the start of the Explore conference at the Royal Geographical Society – a fantastic chance to meet people with experience of planning and undertaking all sorted of adventurous adventures! I have a lot to learn!